Privacy Policy Governing Use of Our Website

At 13148084 Canada Inc. DBA Via Digital Services, we respect your privacy and are committed to protecting your personal information. This privacy policy outlines how we collect, use, process, and store your personal information when you interact with our website and services. By using our website and services, you consent to the practices described in this policy.

Processing and Storage of Personal Information

Collection of Personal Information

We collect personal information that you voluntarily provide to us when you:

• Contact us through our website, email, or phone;
• Request information or services from us;
• Participate in surveys or promotions

The personal information we collect may include, but is not limited to, your name, email address, phone number, and any other information you choose to provide.

Use of Personal Information

We use your personal information for the following purposes:

• To provide and deliver the services you request;
• To communicate with you regarding your inquiries, requests, or transactions;
• To improve our website, services, and customer experience;
• To send you marketing communications and updates (you may opt-out at any time);
• To comply with legal obligations and protect our legal rights.

Personal Information Complaints/Disputes

If you have any complaints or disputes regarding the handling of your personal information, please contact our privacy officer at the provided email address. We will investigate and address your concerns promptly.

Consent And Use Of Personal Information

By contacting 13148084 Canada Inc. DBA Via Digital Services and using our services, you consent to the collection, use, processing, and storage of your personal information as described in this privacy policy. Providing personal information is required for us to deliver the services you request. If you do not agree with the terms of this policy, please do not use our website or services.

Data Transfers

Your personal information may be transferred to, processed, and stored in countries other than your country of residence, including Canada and other jurisdictions where our third-party service providers operate. By using our website and services, you consent to the transfer of your personal information to these countries, which may have different data protection laws than your country of residence.

We take all necessary steps to ensure that your data is treated securely and in accordance with this privacy policy. These measures include implementing standard contractual clauses and relying on Data Protection Agreements to safeguard your personal information during transfers across borders.

User Rights

As a user, you have the following rights regarding your personal information:

• Right of Access

You have the right to request access to the personal information we hold about you. This enables you to receive a copy of the information and check that we are processing it lawfully.

• Right to Rectification

You have the right to request the correction of any inaccurate or incomplete personal information we hold about you.

• Right to Erasure

You have the right to request the deletion of your personal information when it is no longer necessary for the purposes for which it was collected, or if you withdraw your consent and there is no other legal basis for processing.

• Right to Restrict Processing

You have the right to request the restriction of processing your personal information under certain circumstances, such as when you contest the accuracy of the information or object to its processing.

• Right to Data Portability

You have the right to request the transfer of your personal information to another service provider or to yourself in a structured, commonly used, and machine-readable format.

• Right to Object

You have the right to object to the processing of your personal information based on legitimate interests or for direct marketing purposes.

• Right Not to be Subject to Automated Decision-Making

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects or significantly affects you.

Changes To This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on our website, and we encourage you to review this policy periodically. Your continued use of our website and services after the posting of any changes constitutes your acceptance of such changes.

Designation Of A Privacy Officer

We have appointed a privacy officer who is responsible for overseeing our privacy practices. If you have any questions or concerns regarding this privacy policy or the handling of your personal information, please contact our privacy officer at using the information found in the “Contact Information” section of this Privacy Policy.

Contact Information

If you have any questions about this privacy policy or our privacy practices, please contact us at:

• 13148084 Canada Inc. DBA Via Digital Services
• 6-6781 Place d'Antioche, Anjou, Montreal, Quebec, H1M 3C8, Canada
• contact@viadigitalservices.com

By using our website and services, you acknowledge that you have read, understood, and agreed to this privacy policy.
Thank you for entrusting 13148084 Canada Inc. DBA Via Digital Services with your personal information.

Privacy Policy Governing Our Mobile Application

Last updated: August 12th, 2025

Effective date: August 12th, 2025

Introduction

This Privacy Policy explains how 13148084 Canada Inc dba Via Digital Services (“we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you download, access, or use our mobile application (the “App”). It also describes your choices and rights regarding your information. By using the App, you agree to the practices described here. If you do not agree, please do not use the App.

Data Controller

13148084 Canada Inc dba Via Digital Services is the data controller for personal information processed via the App.

• Legal entity: 13148084 Canada Inc dba Via Digital Services
• Address: 6-6781 Place d'Antioche, Anjou, Montreal, Quebec, H1M 3C8, Canada
• Contact: contact@viadigitalservices.com

Information We May Collect

We may collect the following categories of information, depending on your device, settings, and how you use the App:

• Basic Identifiers: including information such as device ID, advertising ID in the event that SDKs are enabled, IP address.
• Device Information: including information such as your device type, operating system, display/screen size, device/access location, time zone, app version.
• Usage Data: including information such as session timestamps, app features used.
• Diagnostics: including information such as crash reports (if any), and application performance logs.
• Location Info: your estimated general location (country/state/province) via the IP address used to access the application.
• Cookies/SDKs: Our application uses SDKs and cookies for analytics, functionality, and security. Google AdMob is currently the only advertising SDK that is enabled on our application.

Data Sources

• You: information you provide directly (e.g., support requests, in-app forms).
• Automatic collection: through SDKs, cookies or similar technologies within the App.
• Third parties: analytics and advertising partners, attribution providers, and authentication or payment processors (if applicable).

Use of Personal Data

We process personal information to:

• Provide, operate, and improve the App and its features.
• Personalise your experience, including content, notifications, and (with consent where required) ads.
• Perform analytics, measurement, and attribution to understand performance and enhance reliability.
• Communicate with you, respond to inquiries, and provide support.
• Manage security, prevent fraud and abuse, and ensure service integrity.
• Comply with legal obligations and enforce our Terms of Use.

Data Sharing / Classes of Transferees

We do not sell personal information. We may share information with:

• Service providers: hosting, customer support, email and notification services, error monitoring, and security vendors.
• Advertising partners: Google AdMob for serving and measuring ads and managing consent (where applicable).
• Analytics and attribution providers: Firebase, Google Analytics for Firebase, Google Tag Manager, and AppsFlyer (if integrated).
• Professional advisors: legal, audit, and accounting advisors under confidentiality.
• Authorities and legal requests: when required by law, regulation, or to protect rights, safety, and security.
• Corporate transactions: in connection with a merger, acquisition, financing, reorganisation, or sale of assets, subject to appropriate safeguards and notice where required.
• Consent: if you choose to opt-in to our application’s data sharing features.

Personal Information Retention

We retain personal information only for as long as necessary to fulfil the purposes described in this Policy, including:

• App operations and support: retained while you actively use the App and for a reasonable period thereafter.
• Legal, security, and dispute purposes: retained as required by applicable law and to establish, exercise, or defend legal claims. When data is no longer needed, we delete or de-identify it in accordance with our retention standards.

International Data Transfers

We may transfer, store, and process personal information in countries outside your own (including Canada, the United States, the EEA/UK, and other jurisdictions where our service providers operate).

• EEA/UK users: Where data is transferred outside the EEA/UK, we rely on lawful transfer mechanisms such as the European Commission’s Standard Contractual Clauses and the UK International Data Transfer Addendum, and implement additional safeguards where appropriate. Canada benefits from an adequacy decision for certain commercial organisations under PIPEDA.
• Other regions: Transfers occur under comparable safeguards and contractual protections as required by local law.

Age and Children’s Privacy

Our App is not intended for children under 13. We do not knowingly collect personal information from children under 13.

• United States: Users under 13 are not permitted to use the App in compliance with COPPA unless they have verifiable parental consent.
• EEA/UK: Users under 16 require affirmative parental consent (or that of a legal guardian) to use the app.

Advertising Partners

We use Google AdMob to serve and measure advertising and to manage consent for personalised ads where required.

• Data collected may include ad identifiers (IDFA/AAID), IP address, device and network information, coarse location, and ad interaction metrics.
• Personalised ads are shown only with your consent where required by law. You can withdraw or change your preferences in the App’s consent settings (where available) and by adjusting your device ad settings or resetting your advertising identifier. For more information, please review Google’s policies and AdMob’s terms.

For more information on Google Admob or to opt out, you can follow the links below:

Privacy Policy: https://policies.google.com/privacy

Ad Settings & Opt-out: https://support.google.com/admob/answer/6128543

Analytics Providers

We use analytics and tagging technologies to understand how the App is used and to improve performance and reliability:

• Firebase and Google Analytics for Firebase: event tracking, performance monitoring, crash reporting, device information, and user engagement metrics.
• Google Tag Manager (GTM): manages in-app tags and configuration; GTM itself does not collect personal information beyond what is necessary to deliver tag functionality.
• AppsFlyer (if integrated): install attribution, campaign performance, and engagement analytics across channels and platforms. These providers may process device identifiers, IP addresses, and in-app events. Where required, we implement consent mechanisms and provide opt-out options.

You can view more details by following the links below:

• Firebase (Google): https://www.google.com/intl/en/policies/privacy/
• Google Analytics: https://policies.google.com/privacy
• Google Tag Manager: https://policies.google.com/privacy
• Appsflyer (if integrated): https://www.appsflyer.com/legal/services-privacy-policy/

Data Security

We use administrative, technical, and physical safeguards designed to protect personal information, including access controls, encryption in transit, secure development practices, monitoring, and vendor diligence. No method of transmission or storage is completely secure; we cannot guarantee absolute security.

Data Protection Rights by Region

• UK/EEA: Under GDPR, you may have rights to access, correct, delete, restrict, object to processing, and data portability, and to withdraw consent where processing is based on consent. You also have the right to lodge a complaint with your local supervisory authority.
• United States: Depending on your state (e.g., California), you may have rights to know/access, delete, correct, and opt out of certain data sharing or targeted advertising. We honour legally required opt-out signals where applicable.
• Canada: You have rights to access and correct personal information under PIPEDA and applicable provincial laws. We comply with CASL for commercial electronic messages.

Application Updates

We may update the App and its SDKs, which may affect how data is collected or used. Where required, we will seek consent for material changes to data practices and update this Policy.

Changes to This Document

We may update this Privacy Policy from time to time. If we make material changes, we will provide notice within the App or on our website and indicate the “Last updated” date above. Your continued use of the App after the effective date signifies acceptance of the updated Policy.

Contact

If you have questions, requests, or complaints about this Privacy Policy or our data practices, please contact us using the information found at the top of this document.